Your privacy matters to us. This policy explains in plain language exactly what personal information b77 collects when you use the platform, how it is used, who it is shared with, and what controls you have over your own data. Please take a few minutes to read it before registering.
b77 is an online sports betting and casino entertainment platform operating at b77.st, built specifically for adult players in Pakistan. When you create an account and use the b77 platform, b77 acts as the data controller — meaning we are the entity responsible for deciding how your personal information is collected, stored and used.
This Privacy Policy applies to all users of b77 — registered account holders, visitors to the site who have not registered, and anyone interacting with the platform via mobile browser. By using b77, you acknowledge that you have read this policy and understand how your data is handled.
If you have questions about any part of this policy, you can reach us at [email protected] or via live chat through your b77 account.
The type of data we collect depends on how you interact with b77. Here is a straightforward breakdown of the categories:
When we carry out identity verification — which may be required before processing withdrawals or during a routine account review — we may collect:
We collect data through the following methods:
We do not purchase personal data lists from third parties and we do not collect data from social media platforms about you without your direct interaction with b77.
Every piece of data b77 collects is used for a specific, defined purpose. We do not collect data speculatively. The table below maps our main data uses to their purpose:
| Purpose | Data Used |
|---|---|
| Account creation and management | Name, email, phone, date of birth, username |
| Age and identity verification | CNIC / passport, date of birth |
| Processing deposits and withdrawals | Payment method details, transaction records, PKR amounts |
| Fraud prevention and security | IP address, device data, transaction patterns, login history |
| Platform personalisation | Betting history, game preferences, session data |
| Customer support | Account details, support history, communication records |
| Responsible gaming monitoring | Deposit frequency, session length, wagering patterns |
| Platform improvement | Aggregated usage statistics, navigation patterns |
| Legal and compliance obligations | Full account and transaction records as required |
Because b77 processes real money transactions in PKR, payment data is one of the more sensitive categories of information we handle. Here is exactly how it works:
Payment data is required to process your deposits and withdrawals, to verify that funds come from and return to your own accounts (anti-money laundering compliance), and to investigate any disputed transactions. This data is retained for the period set out in Section 8.
When you make a payment via JazzCash, Easypaisa, Raast or card, the transaction passes through the relevant payment processor's systems. Each processor has its own privacy policy governing how it handles transaction data. b77 only receives the confirmation and reference data necessary to credit or debit your b77 PKR balance.
b77 uses cookies and similar technologies to make the platform work correctly and to understand how players use it. Here is a plain explanation of each category:
These cookies are required for the platform to function. They keep you logged in during a session, remember your language preference and maintain your session security token. You cannot opt out of essential cookies while using b77 — without them the platform cannot work.
We use anonymised analytics data to understand which pages are visited most, where users drop off in the registration flow, and how the platform performs on different devices. This data is aggregated — it does not identify you personally. It helps us fix problems and improve the b77 experience over time.
Functional cookies remember your preferences — for example, your preferred deposit method or the last sports category you were browsing. These make your experience smoother but are not strictly necessary for core functionality.
Security cookies help us detect and prevent fraudulent login attempts, multiple account creation from the same device, and automated bot activity. These run silently in the background and do not affect your normal use of b77.
b77 does not share your data with any party that does not have a direct role in operating the platform for you. The categories of third parties we work with are:
In all cases, third-party data sharing is governed by contracts that require the recipient to handle data securely, use it only for the stated purpose and not share it further without permission.
b77 retains personal data only for as long as there is a genuine need to hold it. Our standard retention periods are:
When data reaches the end of its retention period, it is securely deleted or anonymised so that it can no longer be linked to you as an individual.
If you close your b77 account, your personal data is not deleted immediately. Transaction records and KYC documents are retained for the periods stated above to satisfy our obligations. After these periods expire, your data is fully purged from our systems.
As a b77 account holder, you have the following rights regarding your personal data. To exercise any of these rights, contact us at [email protected] with your registered email address and a description of your request.
You can request a copy of all personal data that b77 holds about you. We will provide this in a readable format within a reasonable timeframe.
If any of your personal data is inaccurate or out of date, you can request that we correct it. Some corrections (such as name changes) may require supporting documentation.
You can request deletion of your personal data. Note that data subject to legal retention requirements (such as transaction records) cannot be deleted until the retention period expires, even after account closure.
You can request your data in a portable, machine-readable format so that you can transfer it to another service if you wish.
You can object to certain types of data processing — for example, if you feel data is being used in a way not covered by this policy. We will review and respond to your objection promptly.
In certain circumstances you can ask us to restrict how we process your data — for example, while a correction request is being resolved — without requiring full deletion.
b77 takes data security seriously and applies multiple layers of protection to keep your information safe:
No system is 100% secure, and b77 cannot guarantee absolute security. If you suspect your account has been accessed without your permission, contact support immediately so we can investigate and take protective action.
b77 is strictly for adults aged 18 and above. We do not knowingly collect personal data from anyone under 18. If we discover that an account has been created or used by a person under 18, the account will be closed immediately and any data collected will be deleted as soon as it is no longer required for investigation purposes.
If you are a parent or guardian and believe your child has registered on b77, please contact us immediately at [email protected] so we can take action. Please include as much account information as you have available so we can locate and close the account promptly.
b77 may update this Privacy Policy from time to time to reflect changes in how we operate, improvements to our security practices, or changes in applicable requirements. When we make changes, we update the "Last Updated" date at the top of this page.
For significant changes that affect how we use your personal data, we will make reasonable efforts to notify active account holders via email or an in-platform notification before the change takes effect. For minor clarifications or wording improvements that do not change the substance of how data is handled, the updated policy will simply be published here.
We encourage you to revisit this page periodically. Your continued use of b77 after a policy update is published constitutes acceptance of the revised terms.
For any questions, requests or concerns related to this Privacy Policy or the handling of your personal data, you can reach the b77 team through the following channels:
Email: [email protected]
Live Chat: Available 24/7 from your b77 account dashboard
Subject line: "Privacy Request — [your registered email]"
We aim to acknowledge all privacy-related requests within two business days and resolve them within a reasonable period depending on the complexity of the request. Data access requests for large volumes of historical data may take longer — we will keep you updated on the progress.
You can also read our Terms and Conditions and Responsible Gaming pages for more information about how b77 operates.
A quick summary of the key privacy and security commitments b77 makes to every player on the platform.
All data transmitted between your device and b77 is encrypted with TLS. Your account credentials, payment details and personal information travel securely — not in plain text.
Identity verification on b77 is handled by specialist providers. Your CNIC or passport is processed securely, checked once, and not passed around unnecessarily. Only essential staff can access verification records.
b77 does not store your full card number or wallet PIN. Card payments use tokenised references via PCI-DSS compliant gateways. JazzCash and Easypaisa transactions pass through the providers' own secure infrastructure.
b77 does not sell, rent or share your personal information with advertisers, data brokers or unrelated companies. Your data is used only to run your b77 account and improve the platform experience.
Access your data, correct inaccuracies, request deletion or restrict processing at any time by contacting support. Your rights over your personal information are real and actionable — not just words on a page.
b77 does not knowingly collect data from anyone under 18. Age verification is part of the KYC process and is taken seriously. Accounts suspected of underage use are suspended immediately pending review.
Now that you know how b77 handles your personal information, create your account and enjoy cricket betting, PSL markets, live casino and more — with full PKR support through JazzCash, Easypaisa and Raast. Strictly 18+ only.
18+ Only | PKR Platform | Data Secure | Entertainment Only